Ardell launches new lash collection

Ardell is introducing a new lash product that beauty enthusiasts may love.

The brand's new Chocolate lashes combine dark brown, black and light brown fibers to create a look that has more depth and definition than ordinary brown lashes but slightly less intensity than traditional black lashes. The dimensional effect has quickly made Ardell Chocolate lashes one of the most requested styles of some of Hollywood’s top makeup artists, according to the brand.



The Chocolate Lash collection includes:

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  Chocolate Lash 886 – Double black and brown fibers create the fullest, most dramatic Chocolate lash style


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  Chocolate Lash 887 – Full, slightly graduated length adds glamour, length and volume for an added lift at the outer corner of the eye


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  Chocolate Lash 888– Clusters of lashes give added length with a subtle amount of volume for an eye-opening effect


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  Chocolate Individual Lashes: Each tray is a combo pack that includes mini, short, medium and long individual lashes

Ardell Chocolate lashes are available at Sally Beauty Supply stores nationwide with a suggested retail price of $4.99.