NYACK, N.Y. — BURG on Thursday announced the launch of the BURG 12 Smartwatch at Walmart.
Priced at only $199, the “Dick Tracy”-like BURG 12 smartwatch functions as a standalone phone, with the ability to make and receive calls and texts without connecting to a smartphone. It offers all the basic functions of a smartphone — phone calls, text, music, video, camera, calendar, contact lists, voice recording — all in a 1.5-inch 240 x 240 resolution, easy to use, scratch and water resistant touchscreen smartwatch.
“The BURG 12 is designed to fit your lifestyle and enhance your unique sense of style without compromise,” stated Hermen van den Burg, CEO BURG. “We built the BURG 12 for people who want their hi-tech watches to be fashionable, not just tech, and want customizable options for their watch screen and straps without being tied down to one phone platform.”
In addition, the BURG 12 also pairs with all iPhones, Android smartphones and headsets through Bluetooth 3.0. The BURG 12 functions as a standalone phone utilizing any GSM SIM card. BURG includes a SIM card with $25 prepaid talk and text, USB to Micro USB cable, 4GB Micro SD card that can be upgraded to 16GB, headphones, watch battery, Quick Start Guide, band tool and language selector.