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CalNaturale offers Svelte in smaller size


LATHROP, Calif. — CalNaturale announced a new size for its Svelte on-the-go protein shake.

The new 11.2-oz. size of the nondairy, gluten-free beverage initially is available in three flavors — chocolate, french vanilla and cappuccino — and mirrors its 15.9-oz. counterpart in design and availability in recyclable Tetra-Pak containers. The 11-oz. Svelte has 180 calories while still delivering 5 g of fiber, 11 g of protein from a fresh, organic soymilk base, and only 6g of sugar.

"While our consumers love the delicious taste and exceptional nutritional benefits of Svelte, a growing number of consumers were seeking organic alternatives as well as options that deliver fewer calories—which was the driving force in our decision to offer Svelte in this smaller size," CalNaturale founder and president Pat Mitchell said. "Health-minded individuals now have an opportunity to enjoy Svelte as a more convenient, reduced size that is also certified organic, perfect for in-between meals and while on the go."

Svelte is available at select natural food stores, grocers and drug stores nationwide. The new 11-oz. and the 15.9-oz. containers have suggested prices of $2.29 and $2.99, respectively.

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