Cardinal Health introduces co-branding option with Medicine Shoppe, Medicap Pharmacy
DUBLIN, Ohio — Cardinal Health on Monday announced that independent pharmacies can now take advantage of opportunities to co-brand with the Medicine Shoppe and Medicap Pharmacy franchising systems.
“Our new co-branding option brings the best of both worlds to independent pharmacy,” stated John Fiacco, VP Medicine Shoppe International. “Now, community pharmacies can continue to maintain the local store names their patients have come to know and trust, while also tapping into the equity and awareness of a national brand that’s synonymous with quality, personalized pharmacy care.”
Retail independent pharmacies that participate in this co-branded franchise opportunity will receive membership in Medicine Shoppe International’s Pharmacy Services Administration Organization and related managed care services to help them gain access to commercial, Medicare, long-term care, immunization and rural payer networks.
They will also have access to EQuIPP and LearnSomething, solutions that help community pharmacies track and measure their performance and comply with quality standards.
Participating pharmacies will also receive discounted access to a broad array of flexible, customizable business solutions that empower pharmacy owners to realize their unique vision, expand their business and help the people in their community live healthier lives. Those solutions include:
Retail advantage: Solutions that help retail pharmacies maximize profitability and market themselves as the preferred destination for healthcare, wellness and convenience for their communities. Combining pricing and product management strategies with advertising, display and shipping programs, this suite of solutions helps pharmacy owners enhance the customer experience and increase revenue;
Wellness advantage: Cardinal Health offers a wide array of offerings designed to help independent pharmacies keep their communities healthy, from medication dispensing solutions and Medication Therapy Management solutions to diabetes support and immunization programs; and
Business advantage: Cardinal Health supports independent pharmacies with expertise and proactive solutions designed to help them protect their core business — the prescription.