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Coty Beauty unveils new Stetson Caliber for men

9/30/2014

NEW YORK — Coty Beauty has introduced its new Stetson Caliber fragrance for men, which celebrates the integrity and inner strength of today's young, hardworking American man.



Available at drug stores and mass retailers nationwide, the new fragrance opens with sparkling lime and black pepper. Earthy oakmoss adds depth of character, but the true star is the fresh and woody red sequoia note. Found only in America, the Red Sequoia tree gives the fragrance a strong, sexy masculine finish.



According to the TNS Online Omnibus Survey, commissioned by Coty Beauty Fragrances in July 2014:



•    90% of men and 88% of women think it's important for men to behave chivalrously toward women;

•    Men claim to be more chivalrous than women perceive them to be:  6-out-of-10 men in the United States consider themselves chivalrous, but only 4-out-of-10 women agree;

•    More than half of men claim they give others their undivided attention, but less than 1-in-10 women actually say this is true; and

•    The most chivalrous states are Mississippi, Alabama, Tennessee and Kentucky. By contrast, the least chivalrous are the New England states of Maine, Vermont, New Hampshire, Massachusetts and Rhode Island.


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