BOSTON — CVS Health officially announced plans to create a new Digital Innovation Lab in Boston and revealed that it recently completed the opening of a new Digital Experience Center at the company’s headquarters in Woonsocket, R.I. It is recruiting new talent for both locations.
The new 15,130-sq.-ft. center, located at 116 Huntington Ave. in Boston, will serve as a vital hub for the growing CVS Health Digital team, which will remain headquartered in Woonsocket.
The new CVS Health Digital Innovation Lab can house approximately 100 employees, with 90% of them anticipated as new hires. Plans for the new office include the creation of an open concept workspace that encourages idea sharing and innovation to produce the next level of digital technology that will help enhance the customer experience through digital tools.
The company selected Boston because of the wealth of tech sector businesses establishing brick-and-mortar sites, and the fact that it is a renowned healthcare city, serving as the home to many leading medical institutions. This new location will be instrumental in furthering the company’s mission of leveraging digital technology to put people on the path to better health.
“As a company that touches consumers not just through our retail stores, but through all the critical pharmacy and healthcare services we offer, CVS Health has a unique opportunity to impact our customers’ lives in meaningful ways that no one else can,” said Brian Tilzer, SVP, chief digital officer for CVS Health, in a company-issued statement. “As we expand our digital team and invest in this part of our business, we are truly passionate about using technology to create tools that do not exist anywhere else, so we can empower our customers with a highly personalized pharmacy and retail experience across all channels.”
Tilzer continued: “Our new Boston office is a perfect complement to the growth happening on our team in Woonsocket and will help keep us at the forefront of digital innovation. The explosion of the city’s tech sector, as well as an increased opportunity to attract top talent in both health care and technology in the Greater Boston area, makes this the right move for us.”