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CVS/pharmacy announces return of its 'free gas' promotion

5/23/2012

WOONSOCKET, R.I. — Just in time for the kick off of this year’s Memorial Day weekend, CVS/pharmacy is bringing back its "Earn Free Gas" promotion, which allows ExtraCare members to earn free gas cards throughout the spring and summer by shopping for household essentials, health and beauty products, and snacks at store locations nationwide.


Last year, more than 1 million free gas cards were issued to shoppers who took advantage of the summer-long deal. This year, members of the CVS/pharmacy ExtraCare program can earn up to five $10 gift cards to Exxon/Mobil or Shell during select weeks from May through August by spending $30 on specially marked items found in the weekly CVS/pharmacy circular.


"At CVS/pharmacy, we are committed to finding ways to provide our customers with personalized value each time they shop. This year's earn free gas promotion delivers on that promise and builds on the success and popularity of our program last year by giving customers an easy way to earn up to $50 in free gas while shopping for select essential items in our stores this summer," stated Judy Sansone, SVP merchandising for CVS/pharmacy.


Customers can find the qualifying products on the front and back pages of the weekly CVS/pharmacy circular beginning May 20, available in-store, online and on Facebook. All qualifying products will be specially marked with a "gas!" symbol to make them easily identifiable.


Once ExtraCare customers reach the $30 required purchase threshold, a special coupon will print on their receipt that can be redeemed immediately in store for a $10 gas card. If customers prefer to wait to redeem their coupon, they have up to 30 days to do so. There is a limit of five redemptions per week for each ExtraCare cardholder. The promotion will take place throughout the summer.


This is the latest example of how CVS/pharmacy is making it easy for customers to gain ExtraSavings and earn ExtraBucks Rewards through the ExtraCare program all year long. Most recently, CVS/pharmacy has given customers the option of sending their earned quarterly ExtraBucks Rewards and personalized ExtraCare email coupons to their cards directly for digital redemption, eliminating the need for any printing.


In addition, CVS/pharmacy introduced an updated mobile app — available as a free download from Apple's App Store or through Google Play — that allows shoppers to store their ExtraCare card digitally in their smartphone, eliminating the need to carry a physical rewards card when shopping.


The CVS/pharmacy ExtraCare program is the largest retail savings and rewards program, with more than 69 million active cardholder households.

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