GOODLETTSVILLE, Tenn. — Dollar General will become the first retailer to be honored with the President’s Veterans Recognition Award from the Coca-Cola Co. The award recognizes those with outstanding engagement and outreach with the military community.
“Dollar General is humbled by this prestigious recognition of our ongoing work with the military and veteran communities,” Larry Gatta, Dollar General’s senior vice president and general merchandise manager, said. “As a company dedicated to our mission of Serving Others, we continually strive to support and show appreciation to the men and women who have served and continue to serve our country. We appreciate Coca-Cola’s partnership in recognizing our efforts as we continue to be grateful and thankful for the sacrifices made by our military communities and their families.”
The company has worked with the community by offering exclusive discounts to active military, veterans, their immediate family members. Dollar General also has outreached through its military employee resource group, and founded the Paychecks for Patriots program to support service members transition to civilian life through employment opportunities.
“On behalf of everyone at Coca-Cola, we are proud to recognize our longstanding customer Dollar General for their commitment to veterans, members of the U.S. military and their families across the country,” Sandy Douglas, president of Coca-Cola North America, said. “Dollar General exemplifies the gold standard in honoring and celebrating our nation’s servicemen and women, and we salute them as a Coca-Cola President’s Veterans Recognition Award recipient.”