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Dove unveils 2 new 'dry oil' products

3/2/2016

NEW YORK -- Dove is launching a new bath collection infused with Moroccan Argan Oil and specifically formulated to address one of women’s biggest skin concerns: dry skin.



According to Dove, new research exploring the intersection between dry skin and confidence showed that 9 in 10 women are concerned about having dry skin, and seven in 10 women agree that having dry skin impacts their overall confidence. 


Dove's new Dry Oil Moisture Body Wash and Beauty Bar aim to nourish skin and protect against dry skin in the shower. Dove Dry Oil products also replenish lipids to the skin, effectively cleansing without leaving skin feeling dry. 


According to Dove, features of the new products include:


Dove Dry Oil Moisture Body Wash




  • Replenishes 12x more skin natural nutrients than competitors.


  • Features a specially designed formula with a blend of Moroccan Argan Oil, leaving dry skin softer and smoother after just one wash.


  • Takes a dual approach to healthy skin by maintaining and nourishing skin’s protective layer during cleansing.


  • Body Wash: 22 fl. oz. / $6.99




Dove Dry Oil Beauty Bar




  • Dry skin needs a special kind of care. No other bar hydrates skin better than Dove.


  • With ¼ moisturizing cream and Moroccan Argan Oil, the Dove Dry Oil Beauty Bar gently cleanses and cares for your skin, leaving it soft and smooth.


  • Dove is not soap. It’s a beauty bar and does not dry your skin like ordinary soap.


  • Beauty Bar: two-pack / $3.79


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