Empowered Products launches new mass-friendly personal lubricants into intimacy health space

LAS VEGAS — Empowered Products on Tuesday announced the successful introduction of its intimacy health personal lubricants Pink and GunOil into mass retail outlets.

 "I am proud of our small, independent company and our proprietary wellness formulas," stated Scott Fraser, president and CEO Empowered Products. "We are an active example of a consumer products company [who has been able] to successfully grow beyond its initial niche market into the mainstream consumer retail space." 

The personal lubricants are now available through more than 11,000 retail doors across major food, drug and mass outlets, the company noted.