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Energizer supports fight against breast cancer

5/25/2010

ST. LOUIS Energizer will be the presenting sponsor for this year's Susan G. Komen for the Cure three-day awareness event, the company announced Tuesday.

Energizer is supporting walkers in a much-needed way – by providing a place to recharge their equipment, bodies and spirit -- and stay connected to family and friends at the end of each long day of walking. The Energizer tent at three-day for the Cure camps will feature:

  • Laptops to empower walkers to share their experiences and stay connected with family and friends, as well as create awareness for the cause by posting a ribbon on the virtual ribbon tree at Energizer.com/komen
  • The Recharge Station, where participants can rent Energizer Energi To Go portable power items such as the EnergiStick and XP 1000 portable cell phone chargers, as well as flashlights, lanterns and battery-operated games
  • Complimentary chair massages, generously donated by members of the American Massage Therapy Association, a nonprofit organization dedicated to advancing the art, science and practice of massage therapy
  • Time for walkers to connect with the local Keep Going blogger, who will be available to engage with walkers, discuss the three-day for the Cure experience, and share their stories of motivation and perseverance

To kick off this year's sponsorship for The 2010 Susan G. Komen three-day for the Cure -- a series of 15 events across the nation where participants walk 60 miles over the course of three days -- Energizer is looking for Keep Going bloggers to train and walk in a Komen three-day for the Cure event and blog about their experience. Details can be found on the brand's Facebook fan page.

"We are proud to continue our support of Susan G. Komen for the Cure and of walkers across the country as they unite for this important cause," said Jim Olsen, Energizer VP marketing for North America. "The Energizer Bunny symbolizes the determination and resolve that the walkers are tapping into as they trek 60 miles in just three days, and we hope that they will feel motivated to keep working for a cure. We are excited to share this profound experience more widely this year with our Keep Going bloggers, inspiring a deeper sense of community and connection to the cause."

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