Fred's Pharmacy syncs app launch with digital coupon offering

MEMPHIS, Tenn. — Fred's Pharmacy on Monday launched a digital coupon offering along with a new mobile app that makes using those digital coupons easy and convenient.



"It's important to us that we provide the best value to our customers on the products they love, and now they can save hundreds of dollars more using digital coupons," stated Mary Lou Gardner, EVP, chief merchandising and marketing officer, Fred's. "Plus, we designed the process to be as quick and easy as possible, and the new mobile app adds even more convenience by putting deals in customers' hands right in the store."



The Fred's Pharmacy mobile app is available for free on Android and iOS devices and presents coupons and discounts in a gallery, sortable by brand or category.



Customers can also view the current ad, where items that have a digital coupon are indicated, and the coupon can be saved directly from the ad to the customer's account.



"We worked to ensure our customers have the best-possible experience with our digital coupons. This is the kind of value-rich, shopper-friendly program that our customers have come to expect from Fred's, and we want it to operate seamlessly," Gardner added.



Additional features available on the Fred's Pharmacy mobile app include user-friendly prescription management tools. Tools providing prescription information, quick fill and refill and a symptom checker are designed to help customers easily manage prescriptions.