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Greenzys expands distribution

4/6/2011

LOS ANGELES — An eco-friendly children's brand that develops books, plush toys and animated content has expanded its distribution to more than 650 retailers.


Greenzys, which launched last year, is designed to entertain and educate, as well as encourage children to practice green living activities, the company said. Additionally, a percentage of every Greenzys purchase benefits the nonprofit Environmental Media Association.


The Greenzys line of products includes the Greenzys book, as well as four plush toys: Willow the elephant, Yew Yew the panda, Peat the penguin and Violet the giraffe.


Greenzys are manufactured by Kids Preferred.

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