Harris Teeter to open new format under 201central banner

CHARLOTTE, N.C. — Harris Teeter is currently renovating two locations into a new concept called 201central, which will carry an extensive variety of wine, beer, specialty foods and other general merchandise items. The new format also will feature an array of specialty services, including in-store wine consultants, event coordination and catering as well as party rentals and educational classes focused on wine, beer and food pairings.

The 201central name refers to one of the original Harris Food Stores, Store #201, on Central Avenue in Charlotte, N.C., which was the first full self-service supermarket in Charlotte, the city's first air-conditioned grocery store and also was the first to stay open until 9 p.m. on Friday nights.

The 201central stores will carry over 3,100 varieties of wine and over 680 varieties of beer from around the world, including approximately 35 brands of keg beer and local beers, as well as home brewing and wine making systems and products. They will also have a wide range of specialty foods and expanded international foods including Asian, Middle Eastern, English, Indian, Italian, Kosher, Mexican and South American products.

The stores will average 30,000 sq. ft., and be located in Huntersville, N.C., and Wesley Chapel, N.C.