Intel-GE Care Innovations to launch Health Harmony platform to connect patients, caregivers and practitioners
ROSEVILLE, Calif. — Intel-GE Care Innovations on Wednesday announced that it is expecting to release its Health Harmony platform in late 2014. The Health Harmony platform connects patients, their families and physicians through a series of portals where they can share health data, educational information and best practices.
Through the Health Harmony platform, patient consumers will be able to receive interactive, evidence-based educational content and securely send vital signs and other health measurements to physicians from their homes. Family caregivers can monitor the health status of their loved ones, better communicate with physicians and access nutritional advice to manage the daily challenges of caregiving. For physicians and nurses, Health Harmony aggregates and analyzes the data available from patients and their families at home and turns it into actionable insights that can help them provide better care.
Often, much of the care post-discharge occurs within the home and is facilitated by a family caregiver. Health Harmony aims to help improve the patient’s health while also simplifying the life of a family caregiver.
To identify the optimal design and user experience, Care Innovations applied Affinnova’s optimization technology to test almost 1.2 million website design alternatives, experimenting with different content and visual components. Through an online survey, consumers selected their preferred designs from among the many different options, while an algorithm learned from consumer choices to evolve the best design.
“Most healthcare technology is developed by engineers and coders who don’t get the benefit of acting upon real consumer insights and preferences,” stated Karissa Price, chief marketing officer for Intel-GE Care Innovations. “With the Harmony Health platform, we wanted to collect more data and use the best analytics and insights to optimize an experience consumers would be excited to try and use regularly. By allowing us to test a much wider space of design ideas Affinnova’s technology has helped identify a much more engaging solution, faster and more cost effectively than other research options.”
“Design is fundamental to the adoption of any new technology application, but it’s almost impossible to accurately predict all of the content and design elements that will resonate with consumers,” said Waleed Al-Atraqchi, president and CEO of Affinnova. “By empowering consumers – not internal committees – to guide critical design decisions, Intel-GE Care Innovations is pioneering a new patient-centered approach to developing healthcare applications.”