Jacquii launches Woofmints, partners with BarkBox

NEW YORK — A new product from Jacquii is looking to fix a dog’s breath. The company launched the new Woofmints, a breath freshener for dogs that’s available online and will be featured by BarkBox, a pet product subscription service. 

 

The gel capsules are made of peppermint oils, as well as parsley, peppermint and other gluten free and vegan ingredients. The capsules can be hand-fed or mixed in with meals to be dissolved in a dog’s stomach and provide fresh breath over time. The new product is a offshoot of sister product Eatwhatever, a breath freshener for humans sold in pharmacies, convenience stores and supermarkets. 

 

“We are excited to be working with BarkBox,” Jacquii president Jacqui Rosshandler said. “Going forward, our focus is to help pet parents make their pets even more sociable by increasing awareness and trial via on-line availability.”