Kerr Drug introduces Simplify My Meds synchronized-prescription program

RALEIGH, N.C. — Kerr Drug has introduced a new prescription-synchronization service, the retail pharmacy chain said Monday.

Kerr, a regional chain based in Raleigh, N.C., announced the introduction of the new Simplify My Meds synchronized prescription refill service. The service uses the chain's new central-fill center in Kerr, and the company said it hoped the program would solidify customer loyalty by increasing convenience.

"We have been moving beyond a simple dispensing model, which is critical in keeping pace with the changing retail pharmacy world, as well as how our patients interact with it," Kerr Drug CEO Tony Civello said. "That is why we have already deployed programs like auto refill, mobile app, text messaging and now Simplify My Meds. We must not only find technologies to maximize the utilization of our pharmacist resources, but be reachable how and where our customer needs to be."

Customers can request to have a pharmacist enroll them in the program, pick a convenient date each month and ensure that their prescriptions will be ready for pickup on time. They also will have access to free consultations each month for any concerns about medications.

The company announced the opening of the central fill operation in Raleigh in February, under a partnership with PDX and ScriptPro.