Kim Sines named SVP sales at hello

NEW YORK — Oral care brand hello Products has named Kim Sines as its new SVP of sales. Sines brings to the company a range of experience at such companies as Warner-Lambert, Pfizer, L'Oréal and Unilever. 

 

Prior to joining hello, Sines was leading Unilever's $1 billion Northeast division team across the company's 20 categories and lines of business, leading product launches, as well as tackling new channel/customer development. Although her focus has been in customer development, Sines also has a strong background in marketing and supply chain. 

 

Other promotions at hello include Adam Levison, who has been promoted to controller; and Aaron Cramer, who has been promoted to VP of supply chain and logistics. 

 

“As the company transitions from year one into year two, the new and expanded leadership team will continue to establish hello as the brand that finally makes personal care more, well, personal,” said hello’s founder and CEO, Craig Dubitsky. “We’re growing like crazy, and this passionate and extremely experienced team has the goods to deliver on the scale of the opportunity before us.”