Kraft Foods Foundation launches mobile pantry program with Feeding America

NORTHFIELD, Ill. — The charitable arm of Kraft Foods and Feeding America are rolling out 10 new mobile pantry vehicles to reach those hardest hit with food insecurity.

Kraft Foods Foundation and Feeding America said the Kraft Foods Foundation mobile pantry program is designed to specifically target outreach to African-American and Latino families disproportionately impacted by food insecurity. The program is rolling out in Columbus, Ga.; Concord, Calif.; Corpus Christi, Texas; Elmsford, N.Y.; Greely, Colo.; Houston, Texas; Milwaukee, Wis.; Newark, Del.; San Antonio, Texas; and Valdosta, Ga.

The organizations said that the first-of-its kind minority outreach mobile pantry program will deliver 9 million lbs. of fresh produce and mealtime staples to families each year, most of whom live in neighborhoods known as food deserts.

"The numbers show us that many African-American and Latino families are struggling to make ends meet and facing significant challenges to putting dinner on the table," Kraft Foods Foundation VP Nicole Robinson said. "By partnering with communities of color, we're delivering the innovation of mobile pantries to families disproportionately impacted by hunger. Stocked with a variety of fresh fruit, vegetables, dairy and protein items, mobile pantries help close the gap for our neighbors in need."