New DR store ‘ups’ up market

NEW YORK — Duane Reade has further developed its leading edge “up market” store concept with the recent opening of its second flagship store in Manhattan’s Financial District. Located in the stately American Surety building at 100 Broadway, the 22,000-sq.-ft. store fits the rich history of the area while incorporating some of the most innovative ideas seen today in retail pharmacy.


This impressive location, which features a Walgreens bridge pharmacy — now in all 253 Duane Reade stores — caters to a mix of local workers and tourists. While the store may not feature many of the beauty-oriented services offered at 40 Wall St., it does offer several new additions in food, including a gourmet salad bar, full-time coffee barista and self-serve hot soups. The store also hosts a museum-like exhibit that pays homage to the many victory parades that have passed before it through Manhattan’s historic “Canyon of Heroes” section of lower Broadway.

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Click here for part 2 of the photos.