New Duracell flashlight delivers ‘daylite’

BETHEL, Conn. Duracell has launched a new flashlight brand called Duracell Daylite that delivers a brighter and more focused beam than other brands on the market.

The flashlight arriving at retailers this month comes with TrueBeam technology that uses both a reflector and a lens to project a brighter, whiter beam of light without the typical “dark spot” found in most flashlight beams.

“We’ve re-engineered the common flashlight into a more powerful tool that will help give professionals and do-it-yourselfers the vision to do their jobs better,” said Rick June, Duracell vice president and general manager. The Duracell Daylite retails for an SRP of $24.99.