Nutra Bars for dogs enter market

6/4/2012

LOS ANGELES — All American Pet Co. has introduced a new line of 27% meat-first protein/energy bars just for dogs.


Nutra Bars, which come in a 4-oz. variety, offer the kilo-calories of a cup of super-premium dry dog food, providing the nutritive value of a complete meal, All American Pet Co. said.


"The convenience and nutritive value of food bars has become a part of our daily lives. Extending the convenience and nutritional value of human food bars to dogs is simply an extension of humanizing our pets," AAPT CEO Barry Schwartz said.

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