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OPI goes 'Crawfishin' for a Compliment' with New Orleans collection

2/23/2016

NEW YORK -- OPI is launching a new nail color collection for spring that celebrates the indomitable spirit of New Orleans.


The new New Orleans Collection by OPI features 12 new nail lacquers and matching GelColors that take nails and toes from beignets at Café du Monde all the way to nightcaps on Bourbon Street in style. 


“The colors of New Orleans are more vibrant than ever, and we celebrate them wholeheartedly with our spring collection,” says Suzi Weiss-Fischmann, OPI co-founder and brand ambassador. “New Orleans is a place to recharge and revel. One where the atmosphere is delightfully diverse, where the food is epic and where music feeds the soul. We hope we've bottled up a little of that special NOLA culture, all while supporting the city's remarkable renaissance."


New Orleans Collection by OPI includes the following shades in both nail lacquer and GelColor formulas:




  • Let Me Bayou a Drink


  • Humidi-Tea


  • Suzi Nails New Orleans


  • I Manicure for Beads


  • Spare Me a French Quarter?


  • She’s a Bad Muffuletta!


  • Got Myself into a Jam-balaya


  • Crawfishin’ for a Compliment


  • Take a Right on Bourbon


  • I’m Sooo Swamped!


  • Rich Girls & Po-Boys


  • Show Us Your Tips!


New Orleans Collection by OPI will be available in both nail lacquer and GelColor formulas beginning this month.


Nail lacquers will retail for $9.50 each at drug stores, mass retailers, professional salons, as well as Beauty Brands, beautybrands.com, Chatters, Dillard’s, Regis, ULTA and ulta.com. GelColor is an in-salon, professional service only.


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