P&G launches Vicks QlearQuil for occasional allergy sufferers

CINCINNATI — Procter & Gamble on Wednesday announced the introduction of Vicks QlearQuil, a family of over-the-counter medications for the occasional allergy sufferer. QlearQuil is designed for people who suffer from occasional sinus and allergy symptoms, and its suite of products allows individuals to customize their treatment based on their symptoms.

 

The introduction of QlearQuil marks P&G’s first entry into the allergy category. 

 

“Consumer research tells us that a significant number of people who have allergy symptoms only experience them occasionally,” said Patrick Lockwood-Taylor, VP and general manager of North America Personal Health Care at P&G. “Occasional allergy sufferers often experience unpredictable symptoms that can vary by time of year, by week or even by day, which is where QlearQuil comes in. It provides a range of trusted products that can treat symptoms day, night or 24-hours. And Vicks, which has prioritized respiratory symptom relief for more than 100 years, is poised to provide this offering.”

 

Prior to launch, QlearQuil earned the respected Good Housekeeping Seal after evaluation by the Good Housekeeping Research Institute.

 

The QlearQuil family includes All Day & All Night 24 Hour Allergy Relief, Nighttime Allergy Relief, Daytime Sinus & Congestion, Nighttime Sinus & Congestion and a 12 Hour Nasal Decongestant Moisturizing Spray. The entire lineup offers effective relief from such common sinus and allergy symptoms as runny nose; sneezing; itchy, watery eyes; itching of the nose and throat; sinus pressure; and sinus congestion.