Reed's to debut kombucha beverage

LOS ANGELES — Reed's, a manufacturer of natural foods products, will add an organic coffee kombucha beverages to its line of Culture Club Kombucha. It's expcted to arrive on store shelves across the country this fall, and will be showcased at the Natural Products Expo in Baltimore from Sept. 18 to 20. 

 

“The kombucha culture is traditionally grown in a tea base. We decided to try to grow the culture in a coffee base instead and were excited by the results. With 83% of American adults drinking coffee every day, it made sense for us to marry an organic coffee with our signature long-aged kombucha,” said Chris Reed, founder and CEO of Reed’s. “Recently, we had married coconut water and our Kombucha in a new product launch that is now one of our top-selling varieties. We’re excited to share this new category innovation. Our largest distributors have already shown enthusiasm for this new product.”

 

The nine varieties of live and organic Reed's Culture Club Kombucha, as well as the companie's other products — Reed's Ginger Brews and Virgil's Natura Sodas — are available in natural food stores and grocery stores across the country.