Snyder's-Lance acquires snack-food distributor

CHARLOTTE, N.C. — Snyder's-Lance on Tuesday acquired substantially all assets of O'Byrne Distributing, a snack food distributor serving the Augusta, Ga., area.

"The strengths of O'Byrne provide a great way for us to improve the effectiveness of our direct store delivery network, expand service to customers and enhance long-term opportunities for our independent business owners in the region," stated Ed Good, president of S-L Distribution Co., a subsidiary of Snyder's-Lance.

The O'Byrne routes will be integrated with the company's existing DSD network, providing a number of benefits, including the ability to better service retail partners with core branded products while leveraging supply chain and other efficiencies.

The purchase price was not disclosed.