CHICAGO — SPINS on Wednesday announced an exclusive partnership with e-commerce innovator Natural Commerce, a Direct Eats Company.
“We can build the endless aisle for our retail customers almost instantly with our access to an immense range of key health and wellness products,” stated David Hack, CEO Natural Commerce. “Our partnership with SPINS gives us top insights into maintaining the selection today’s shoppers want, and as we grow our network with SPINS’ broad coalition of innovative retailers, we can continue to exponentially increase exposure and opportunity for health and wellness brands.”
“Natural Commerce is disrupting what used to be real barriers to entry into the omnichannel marketplace,” noted Tony Olson, CEO SPINS. "SPINS is ready to help brands and brick-and-mortar retailers adapt, grow and win with e-commerce. Leveraging Natural Commerce solutions in collaboration with the SPINS Product Library will change the game for our shared brand clients and retail partners.”
With the shift to online grocery expected to grow by 300% over the next two years (from 4% to 12% of overall grocery spend), Natural Commerce helps brands and retailers maximize their opportunity. Natural Commerce provides turnkey e-commerce solutions that allow brick-and-mortar retailers to go to market in months and to leverage and maintain their shopper data. The company also enables brands to offer an expanded product assortment across a greater number of outlets, thereby helping both brands and retailers maximize their share of wallet in the omnichannel marketplace.
As a key central aggregator for the e-commerce space, Natural Commerce leverages the power of group buying and a lower cost of goods to benefit all consumers on one central platform.