Supervalu brings back My Diabetes Coach


EDEN PRAIRIE, Minn. — Supervalu launched its 10th-annual My Diabetes Coach campaign to raise awareness of the risks of diabetes and help those who have it better manage the disease. Now through June 17, shoppers can visit their local CUB, Farm Fresh, SHOPPERS or Shop ‘n Save Pharmacy for a diabetes risk assessment performed by a pharmacist, followed by a free glucose screening for those determined to be at risk for the disease.

Appointments are not necessary, and walk-ups are encouraged.

“Diabetes is a serious condition that can significantly impact quality of life, which is why early detection and proper care are so important,” said Steve McCann, VP of pharmacy at Supervalu. “Through the My Diabetes Coach program, our goal is to help people learn to prevent or live well with the disease.”

The diabetes risk assessment consists of seven general health questions. Based on an individual’s answers, the pharmacist may recommend and administer a free blood glucose test. A simple finger-stick provides immediate results and categorizes blood glucose within a range of normal to high limits. Those whose level is considered high are urged to consult with their physicians for further testing.

Beginning this month, customers can also register for a free, 90-minute grocery store tour with a specially trained pharmacist and a registered dietitian. The tour’s main focus is to teach customers how to read food labels and make nutritious choices when grocery shopping. 

Participants will receive a reusable shopping bag and a coupon for $5 off any Wild Harvest food item.

While registration is open to anyone, Supervalu encourages those recently or previously diagnosed with diabetes to participate, along with friends and family who provide support to that individual.

In addition to the screening event and grocery store tours, pharmacists will conduct educational classes for patients with diabetes, including four one-on-one sessions. Free A1c tests, cholesterol tests and BMI assessments are offered during these individual sessions to help individuals manage their diabetes.

 The My Diabetes Coach program is made possible by sponsorships from ParamountRx and OneTouch.

 Supervalu is one of the largest grocery wholesalers and retailers in the United States with annual sales of approximately $13 billion.

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