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Swiffer serves as premier sponsor of pet adoption program

12/2/2010

CINCINNATI — Procter & Gamble's Swiffer brand is helping dogs and cats find a loving home this holiday season.


As a sponsor for Macy's Union Square 24th Annual Holiday Pet Adoption Windows, Swiffer has tapped its spokesman Cesar Millan, a dog behavior specialist, to assist with the pet adoption and offer new pet owners tips on how to create a pet-friendly environment in their home this holiday season, Swiffer said.


"Last year more than 300 pets were adopted through the Macy's Holiday Pet Adoption Window program, and with amazing sponsors like Swiffer, this year, we hope to find even more pets warm and loving homes," said Amy Kule, Macy's group VP national events and partnership marketing. "We are very excited to be working with Swiffer on this partnership as the Macy's Pet Adoption Windows furthers their commitment to pet owners and goal of providing a clean environment for every pet."


Macy's Holiday Pet Adoption Windows runs from Nov. 19 through Jan. 2.

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