Synder's of Hanover celebrates tradition with latest product

HANOVER, Pa. — Synder's of Hanover will bring Munich's iconic Oktoberfest directly to consumers with new, limited-edition Oktoberfest pretzels. Each pretzel is individually twisted and given more time to rise before baking, the company said, which allows for a crispy texture on the outside and an airy texture on the inside. 

 

"Our history is steeped in old-world tradition, and bringing the unique flavor of Oktoberfest to life just makes sense," said Faith Atwood, marketing manager for Snyder's of Hanover. "We invite pretzel-lovers everywhere to enjoy our newest seasonal offering and immerse yourself in the spirit of Oktoberfest."

 

The company recommends pairing the pretzels with a beer cheese dip or spicy mustard. Oktoberfest pretzels are in stores now.