MINNEAPOLIS — Target has announced that it is integrating with the new Apple Pay mobile payments service so shoppers can pay using the Target app from iOS.
“We know mobile is becoming the front door to Target, and we’re focused on creating the best possible mobile experiences for our guests,” stated Jason Goldberger, SVP of Target.com and mobile, in the company’s “A Bullseye View” newsletter. “We’re thrilled to support Apple Pay to streamline how our guests pay in the Target app – this absolutely makes purchasing from Target’s mobile app easier than ever.”
The new Apple Pay is a mobile payments service that will provide an easy way to make purchases from iPhone 6 or iPhone 6 Plus. Shoppers using the Target app from iOS can make purchases with one touch using Touch ID.
Apple Pay will be available in the Target iPhone app in October with a free update to iOS 8, the retailer stated.