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Target reaffirms commitment to exclusive brands with enhanced return policy


MINNEAPOLIS — Target has enhanced the return policy covering all of its 32 owned and exclusive brands, which extends the return window to one year from the date of purchase.

The retailer also rolled out a one-year return guarantee for guests using Target’s baby, college or wedding gift registry.

“At Target, we’re putting our guests first and are committed to offering a shopping experience that’s inspiring and rooted in ease,” said Kathee Tesija, chief merchandising and supply chain officer, Target. “Our enhanced return policy offers our guests convenience we think they’ll appreciate, while providing additional assurance of the quality of owned and exclusive brands found only at Target.”

Effective immediately, guests can bring back owned- and exclusive-brand items with their receipt to a Target store to receive a full refund within one year of the item’s purchase date. This is an adjustment from the previous 90-day limit. As an added benefit for guests who make purchases using Target’s REDcard, an additional 30 days will be provided to make returns or exchanges.

To further simplify guests’ registry experience, Target has extended the return period for all gift registry items from 90 days to one year from the guest-designated event date. Guests can return most new, unopened items at any Target store using a gift receipt or their gifts purchased list, which can be printed in store or accessed online.


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