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Tide preps for spring cleaning with latest addition

4/1/2014

CINCINNATI — Procter & Gamble is introducing new Tide Oxi Multi-Purpose Stain Remover. The cleaner will hit shelves just in time for the annual spring cleaning tradition and will give consumers the ability to clean both in and out of the laundry room, the company said.



Tide Oxi can be used to clean everything from carpet and upholstery to bathtubs and patio furniture. Consumers also can use it as an additive to laundry detergent as an added stain fighter.   




“Tide prides itself on offering the best laundry care products to make it easy to clean life’s messes,” said Karen Klei Schlosser, associate marketing director, P&G North American Fabric Care. “But we know that stains and spills happen outside the laundry room, too. That’s why we are excited to introduce a product that will allow for the deep-down Tide clean in the wash and around the house.”



Tide Oxi Multi-Purpose Stain Remover is available in Refreshing Breeze scent at retailers across the United States and carries a suggested retail price of $12.99 for a 7.5-lb tub.


 

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