Vitabath expands portfolio with new body lotions

PHOENIX — Vitabath is expanding its fragrance collection with a new line of body lotions infused with vitamins and antioxidants.



The brand’s fragrance collection already includes body wash and fragrance mist. The Vitabath fragrance collection offers much more than just fresh scents, as the products are infused with vitamin A, B3, C, E and pro-vitamin B5. Vitabath also incorporates natural ingredients from seven superfruits: acai berry, goji berry, coffee, noni, pomegranate, green tea and mangosteen.



The new body lotion is formulated with aloe vera, safflower and olive oils. It is free from parabens, propylene glycol, phthalates, sulfates, mineral oil and synthetic color. It is available in 16 fragrances including green tea and sage, lavender chamomile, cucumber and white tea, Asian orchid and coconut, grapefruit vanilla and citron leaves.



Vitabath’s new body lotion is available in beginning this month July for $7.99. Retailers across the country offer various mixes of the fragrance collection product line, including Stage Stores, K Mart, Walgreens, Ulta Beauty and Rite Aid.