Winn-Dixie gets green with new eco-friendly totes

JACKSONVILLE, Fla. Winn-Dixie introduced a new line of high-quality reusable bags today that make it easy for customers to go green fashionably.

The eco-friendly bags, made from 95% recycled material, come in four trendy designs featuring fresh, high-color graphics. The bags will retail for $1.50 each and will be available at all Winn-Dixie stores.

“Winn-Dixie is raising the bar on reusable bags with these colorful new totes that have sturdy handles and a smooth surface that’s easy to clean,” said Robin Miller, director of corporate communications. “We encourage shoppers to substitute ‘paper or plastic’ at the checkout with these eco-friendly and fun alternatives.”

The bags feature images of fresh flowers, strawberries, orange trees and mangoes. Customers can also expect to see several different seasonal images throughout the year. For example, a pink breast-cancer-themed bag will be in stores for a limited time during October.

“We continue to see an increase in the number of shoppers seeking products that support a greener lifestyle,” said Miller. “From our Winn-Dixie-brand organic and natural food selections, to earth-friendly household products like bamboo towels, energy-conserving light bulbs and these new reusable bags, our customers will find the products they are looking for at their neighborhood Winn-Dixie.”