New Ocean pioneers employer wellness solution

Former Walgreens executive Hal Rosenbluth helped unveil a new way for companies to help employees stay healthy through a platform launched by Conshohocken, Pa.-based New Ocean on Tuesday.

Utlizing the Voyage app, the new platform combines behavior change science with each user's personal health story. The result is the first tool that can help employees make meaningful improvements in health and wellness at a much lower cost.
"Health isn't a perk—it's a necessity. And your people are your company's most precious asset."

New Ocean plans to offer this system to companies and health plans with a population of more than 250,000 for 90 cents per member or employee per month. For companies under 250,000, the cost will be $2 per employee per month. According to New Ocean, a health plan with 2 million members will realize savings ranging between $47 million and $175 million over two years.

Today, companies spend as much as $8.40 per person per month on tools to promote wellness, yet most people have no idea that their company offers a health and wellbeing program. "It's a huge waste of money," Rosenbluth said. "Many companies have been looking at these health and wellness solutions as just another 'perk' to offer, and that has to end. Health isn't a perk—it's a necessity. And your people are your company's most precious asset. Launching New Ocean is about fixing the entire ecosystem of employee wellness: offering a revolutionary product at a revolutionary price."

The platform begins with input from New Ocean's private health assessment which lets users set personalized goals and earn and redeem rewards which are completely configurable to a company's culture and budget. The Voyage can track sleep, can help smokers quit and can monitor nutrition, exercise or personal finances. It's the only product of its kind to offer a robust Chronic Condition Management suite as part of its core platform with the release of Asthma 2.0 and Diabetes 2.0 completely reimagined, gamified and built around rewards.

New Ocean has choreographed a series of programs scheduled to debut in the coming months rounding out a suite of condition management including COPD and hypertension coming in February, followed by high cholesterol, heart disease (angina, post heart attack support, atrial fibrillation, heart failure), anxiety, depression, diabetes prevention and weight management.