Carmex brings mint flavor back as part of limited-time winter promo

10/14/2015

FRANKLIN, Wis. - Carma Laboratories on Wednesday announced the debut of the Limited-Edition Carmex Winter Mint Lip Balm Click Sticks. Rolling out now and available until supplies last, the new seasonal flavor combines the freshness of winter with a kiss of mint and comes in click sticks that glide on lips easily. 


   


“Many years ago Carmex offered a Mint flavor and we still get requests via hand written letters and social media comments from our loyal consumers asking the brand to bring this flavor back,” stated Jona Mancuso, marketing director for the Carmex brand. “We’ve listened to those consumers and are excited to offer Winter Mint as a seasonal flavor this winter.”


 


Carmex Winter Mint Lip Balm Click Sticks are available to consumers as part of specially marked two-pack BOGO promotion and four-pack buy-three-get-one-free promotion. 


 


“We are offering this product promotion to reward our consumers and encourage them to try Carmex click sticks. Consumers have so many options when choosing a favorite lip balm – there are tubes, jars, sticks, eggs, pots, etc.,” added Mancuso. “We know that a stick lip balm is the most popular in the category and we’re excited to offer consumers an opportunity to try a limited edition Carmex click stick flavor for free this winter.”


   


The specially marked packages will be available at Walmart, Walgreens, CVS and other retailers at a suggested retail price between $1.59 and $4.29).


 


 

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