ZuRI offers more than 70 SKUs of CBD products, including wellness drops, topicals and pet items. The CBD Isolate is double tested to ensure zero THC content, and the company uses organic, non-GMO ingredients in its formulas. Retailers in all channels, from drug chains to shoe stores, are asking for the products, said president Scott Raybuck,. “Everyone that was sitting on sidelines with the legality issue is getting into the CBD market,” he said. “We have a rep that brought on 22 drug stores in one month.”
The Cleveland-based company offers training for retailers so they can answer consumer questions about the products and about the CBD category overall. ZuRI CBD is planning several product launches, including cosmetics, supplements and sports recovery. “Sports organizations are taking CBD off the banned substance list,” Raybuck said. “People are living longer, their bodies are wearing, and they don’t want to live with that pain or anxiety.”