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Clinical Products to test-market ExtendBar at So. Cal. retailers

1/21/2008

LOS ANGELES Clinical Products on Monday announced the test-market launch of ExtendBar into southern California retailers, including Albertson’s, Ralph’s and Walgreens.

“We believe partnering with Albertsons, Ralphs and Walgreens is a great opportunity for more people to experience the ExtendBar brand and what so many of our loyal, long-time customers have discovered about us,” stated Vijay Chauhan, president of Clinical Products.

ExtendBar is a snack bar specifically formulated to help control blood sugar for up to nine hours, the company claims.

The bar is formulated using slowly metabolizing carbohydrates to extend the release of glucose into the bloodstream.

The product had been developed by Francine Kaufman, past president of the American Diabetes Association.

The Discovery Health Channel recently featured Kaufman’s tour of the world in its documentary “Diabetes: A Global Epidemic.”

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