Durex introduces new product to lubricants line

5/11/2009

ATLANTA Durex last week introduced a new product to their Play range of lubricants that adds a burst of flavor to the line.

The new Flavor Fusion personal lubricant from Durex Play combines two flavored lubricants in one package — pina colada and passion cherry.

The smooth gel lubricants are sugar free, smooth and non-sticky, clear and non-staining, water soluble and safe to use with condoms

Durex category research has found a high interest level among consumers in experimenting with flavored lubricants, as high as 62%.

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