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First Years touts 2009 line of baby care products

1/8/2009

OAK BROOK, Ill. RC2 Corporation on Wednesday highlighted a number of new product introductions across its First Years brand of baby-care products for 2009. The new product introductions include the First Years miPump Breast Pump, a compact breast pump that is 60 percent lighter than comparable pumps on the market, according to the company.

The company will also be introducing its Colic Massage Pad, a natural solution for helping babies with symptoms of colic. A battery-operated soft pad helps calm babies with a circular massaging motion, gentle vibration, and soothing white noise.

The First Years is also expanding its American Red Cross wellness and safety line with a full compliment of products which includes the new American Red Cross Soothing Baby Scale with large digital readout, memory recall and music option.

Additionally, RC2 will expand its personal body care product lines this year with Lamaze Body Care and Bella B Baby Bee lotions and creams.

“We spend a good deal of time listening to expectant and new mothers to better understand their parenting needs,” said Pete Henseler, president of RC2 Corporation. “We have used all of these insights to help us put forward one of our most aggressive new product lines in several years. With moms’ insights as our guideposts, we are pleased to deliver products that cut through the clutter and provide product enhancements designed to address the needs of today’s families.”

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