Hygenic/Performance Health generates $18,000 for Pink-Link Breast Cancer Support Network
AKRON, Ohio — Hygenic/Performance Health, maker of Perform Pain Reliever, on Tuesday announced that the company had increased in-store activity with an Instant Redeemable Coupon program in support of Pink-Link Breast Cancer Support Network, an online support resource for women affected by breast cancer. For each coupon redeemed, Hygenic/Performance Health donated a portion to Pink-Link.
The program ran during Breast Cancer Awareness Month and concluded with a total donation of more than $18,000 to Pink-Link.
“Hygenic/Performance Health is an integral partner in supporting Pink-Link, and I am truly grateful for their generous donation,” stated Vicki Tashman, founder of Pink-Link. “Their 2013 donation is essential to our mission, connecting breast cancer survivors online. These funds will go directly to our community outreach efforts so that all survivors can receive the support, information and encouragement they need during treatment and on their journey to a healthy survivorship.”
Pink-Link is a nonprofit organization, and all breast cancer support services are free. Pink-Link's key service, an online database of breast cancer survivors, provides an intimate and personal link between breast cancer survivors. This "mentor-survivor" relationship provides the essential ongoing support needed to endure treatment of breast cancer.
“This annual program, which we launched in 2010, has resulted in a total donation of nearly $50,000 to the Pink-Link Breast Cancer Survivorship Network. Pink-Link is an outstanding organization, and we are honored to be a part of the fight," said Chas Tabone, trade marketing manager for Hygenic/Performance Health. "It’s gratifying to see our donation go directly to those affected by this terrible disease. Every year I am humbled by the experience and thankful to be a part of this initiative. Vicki and her team at Pink-Link are great partners and appreciate our contribution,” he said. “I also want to thank all our retailer partners and customers who participated in the Perform Breast Cancer IRC Program. Without their support, this donation would not have happened."