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Nestlé updates Boost line with easy-grip, easy-open bottle

11/8/2011

FLORHAM PARK, N.J. — Nestlé Healthcare Nutrition on Tuesday launched an enhanced bottle design across its Boost Complete Nutritional Drink line that's grip-friendly, lightweight and that features a no-foil, easy-to-open top.



"We listened to our Boost users to find out how to make their favorite drink even better," stated David Yates, Nestlé HealthCare Nutrition regional business head, North America. "This resulted in a delicious taste, a new bottle shape and easy to read package graphics that help explain the nutritional benefits of Boost Drink. We are delighted to roll out this next generation product to help meet the nutritional needs of older adults.




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