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P&G intros Pepto-Bismol To-Go for those stomach troubles away from home

5/2/2012

CINCINNATI — Procter & Gamble on Wednesday launched Pepto-Bismol To-Go as a new convenience option for consumers who need stomach relief outside of the home.



Pepto-Bismol To-Go has 12 cherry chewable tablets packaged in a pink plastic cylinder no larger than a lipstick tube, the company noted. “For more than 100 years, people have relied on Pepto as an at-home rescue brand for those times when they overdo it. However, many of our consumers aren’t at home when they experience the first signs of a stomach upset,” stated Phil McWaters, brand manager for Pepto-Bismol. “Pepto-Bismol To-Go can save users from their stomach troubles, wherever the road happens to take them.”



Pepto-Bismol To-Go is available in a single pack or two-pack, with suggested retail prices of $3.07 and $4.87, respectively.




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