People on the move … Sept 7

CitrusAd appoints Rob Odd as CEO of Asia Pacific and Japan

CitrusAd announced that Rob Odd will be the new Regional CEO for the Asia Pacific and Japan.

Odd’s move to CitrusAd marks a jump from an extensive agency career into retail media. Over the last twenty years, Odd has held executive leadership positions for various agencies — most recently within the WPP network.

“CitrusAd’s growth in Asia Pacific and Japan has doubled in 2022, and with a strong pipeline from across the region, this is an important step in ensuring we respond to the needs of our growing retailer and advertiser network,” said Adam Skinner, chief operating officer at CitrusAd

“Retail media has already seen significant growth, but I believe we are still only scratching the surface of its potential,” said Odd. “The CitrusAd platform and offering is best in class and the talented team behind it made this an opportunity just too good to refuse. I’m excited to join the team and help drive this next phase of growth.”

The appointment of this strategic role reflects CitrusAd’s focus on ensuring each region (Americas, APJ and EMEA) is set up for success to drive hyper-focused growth and customer retention and has everything they need to continue to service their retailers and advertisers, the company said.

Fruth Pharmacy promotes Dana Richardson to chief financial officer

West Virginia-based Fruth Pharmacy promoted Dana Richardson to the role of chief financial officer.

Richardson’s added responsibilities as a senior member of the executive team will include finance, accounting, financial business developments and relationships, debt management and internal controls. She will report directly to Lynne Fruth, president of Fruth Pharmacy. 

“We are pleased to name a local Mason County resident as our new CFO,” Fruth said. “Dana has done an excellent job as Controller here and previously at Pleasant Valley Hospital. Dana brings a great skill set, an amazing work ethic and a true commitment to Fruth and the local community.”

"I am very excited to join the Fruth executive team,” said Richardson, who brings to the new role 27 years of accounting experience and 18 years of management experience. “I believe in the potential for growth and continued service to our communities in West Virginia, Ohio and Kentucky. It is an extreme honor to be given this opportunity. I look forward to the key role this position serves as a member of the executive team and to Fruth as a whole.”

Richardson started her career at Ernst & Young in Charleston, W.V., where she was a member of the audit team. She later became a senior accountant at St. Mary’s Medical Center (SMMC) in Huntington, W.V., and later transitioned to the Decision Support Department at SMMC. Dana also spent 14 years at Pleasant Valley Hospital as their controller managing the accounting department.

She has been the controller at Fruth Pharmacy for four years, managing and streamlining the workflow in the accounting department. Richardson also played an integral part in Fruth Pharmacy’s new Magstar computer system.

Sky Organics appoints founder Dean Neiger to chief sustainability officer

Sky Organics, a certified organic beauty and personal care brand, has appointed its founder, Dean Neiger, as chief sustainability officer. Neiger's appointment will kick off Sky Organics' efforts for September National Organic Month, which includes a partnership with Ecologi, the subscription-based carbon offsetting platform, to plant trees in core reforestation sites around the world.

Neiger recently stepped down from his longtime role as Sky Organics' chief strategy officer to become the company's first chief sustainability officer, fully dedicating himself to improving their sustainability efforts and working toward a better planet and future for all, the company said.

"I could not be more thrilled for my new role as Chief Sustainability Officer of Sky Organics,” Neiger said. “I am so proud of all we have built as a company but recognize that we have more work to do in improving our sustainability efforts. Sky Organics is an inclusive and environmentally responsible brand, and becoming a more sustainable brand is no longer a choice, but a responsibility. I want to pour myself into continuing to make ourselves, and the world around us, the best it can be."

Sky Organics’ partnership with Ecologi includes planting one tree per order made on SkyOrganics.com. Additionally, the company will plant one tree for every person who signs up for Sky Organics' newsletter. Lastly, in celebration of National Organic Month, Sky Organics will be heightening these efforts throughout the month of September by planting five trees for every order made on its website.