Anissa Buckley named as senior director of health and wellness for Vestcom

LITTLE ROCK, Ark. Vestcom International, a provider of marketing solutions to major retailers announced that it has hired Anissa Buckley as senior director of health and wellness.

In this position, Buckley will be responsible for developing health and nutrition marketing programs for Vestcom’s retail clients.

She will be in charge of the growth of Vestcom’s newly in-store health and wellness program driven by customized wellness themes.

“We are very excited that Anissa is joining the Vestcom family and look forward to the enthusiasm and vision she brings to our health and wellness marketing programs,” said Tim McKenzie, president and chief operating officer of Vestcom. “Her breadth of experience will be a huge asset to ensuring its success and providing retailers with the support they need to adopt value-added in-store programs that identify healthy products and streamline shelf-execution.”