API, MedeFile partner to market electronic medical records

CEDAR KNOLLS, N.J. A company that gathers and digitizes medical records has granted a Florida marketing firm the right to market its memberships to American and Canadian consumers.

Under an agreement announced Monday, API Marketing will market MedeFile International’s memberships to shoppers at 100,000 stores in the U.S. and Canada, including pharmacies, health food stores, corner stores, convenience stores and gas stations.

The two companies will collaborate to create a MedeFile “rack card” available near check-out counters at participating stores, as well as storefront window stickers advertising MedeFile.