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Kmart survey reveals shopper insights regarding flu shots


HOFFMAN ESTATES, Ill. -- In an effort to encourage vaccinations, Kmart has unveiled data from a new survey showing that one in four Americans believe getting the flu vaccine early is the best way to avoid getting sick.

A new online survey of Kmart shoppers, conducted on behalf of Kmart Pharmacy by the company's Member Feedback and Insights team, found that more than a third of shoppers choose not to get a flu shot, and almost a quarter said that price plays a significant role when deciding if they should get vaccinated.

Kmart offers free flu shots with most insurance plans at all Kmart Pharmacy locations. No appointment is needed to get vaccinated.

"We want our members and their families to have every opportunity to take care of their health, and the best protection against the flu is an annual flu shot," said Phil Keough, president, Kmart Pharmacy. "We are proud that Kmart is a top destination for convenient access to not only the flu shot, but all vaccines, which are covered on most insurance plans. Our experienced pharmacists make a difference to our shoppers, listening to their needs, sharing expert advice and providing attentive patient care."

With the CDC no longer recommending the popular, needle-free FluMist vaccine, Kmart Pharmacy now offers no cost flu shots including Trivalent and Quadravalent vaccines.

Kmart is also encouraging shoppers to join Kmart Pharmacy's Shop Your Way Pharmacy Rewards Program. Members receive $10 back in points1 (valid for 14 days) for every five qualifying prescriptions filled – including pet prescriptions and immunizations – in a rolling 12-month period. Pharmacy Rewards members receive points for each flu shot purchased. 

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