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Walgreens Boots Alliance unveils new logo, purpose


DEERFIELD, Ill. — Walgreens Boots Alliance marked its first week as a new public company with the official launch of its new corporate identity — including its new logo and its purpose, vision and values — as set out on its website,


Walgreens Boots Alliance’s purpose is to help people across the world lead healthier and happier lives. Its mission is to be the first choice for pharmacy, wellbeing and beauty, caring for people and communities around the world. This will be reflected in its core values of trust, care, innovation, partnership and dedication.


“As we pursue our purpose to help people across the world lead healthier and happier lives, we are launching our corporate identity today. That includes our logo — an open, growing globe that represents our ability to connect customers around the world to products and services that enhance their health and wellbeing,” said Jim Skinner, executive chairman of Walgreens Boots Alliance.


“This is clearly an exciting time for Walgreens Boots Alliance, as we are now working together and trading as a new company," said Stefano Pessina, executive vice chairman for Walgreens Boots Alliance. "We are determined to deliver significant and sustainable benefits for all stakeholders by leveraging the unique advantages and opportunities arising from the combination of our iconic brands, complementary geographic footprints, shared values and market-leading pharmaceutical wholesaling and community pharmacy care.”

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