WellPoint to collaborate with health insurance providers for online tool

7/30/2009

INDIANAPOLIS Health insurer WellPoint will collaborate with two other health insurance providers to provide access to its online cost comparison tool for more than 48 million Americans.

The Indianapolis-based insurer said the collaboration would allow Blue Cross Blue Shield of Florida and Health Care Service Corp. – which operates Blue Cross and Blue Shield plans in four other states – to provide the total estimated cost ranges associated with 35 specific medical procedures performed at more than 2,800 hospitals, outpatient surgery centers, free-standing radiology facilities and other facilities.

“We developed this transparency tool in 2006 for use by members in our health plans, with the goal of creating well-informed consumers of health care,” WellPoint president and CEO Angela Braly said in a statement. “We are pleased to be working with other Blue companies so that even more members can have access to clear, concise health cost information in major cities across the country.”

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